“Holy crap, our click-through rate is 33%+ on these....”

We couldn't believe what we were seeing from our first tests with chatbots.

On our email list of over 125,000 people, we see click-through rates of only 1% to 6% at most.

Now that we are using Messenger bots, we're seeing click through rates of 33%+.

We started teaching this to a few students in a private group, and almost overnight they were getting offers of $2,000+ to build other people chatbots!

...And bigger chatbot companies can charge even more. Like Assist, which charges $100,000+ to build bots for bigger corporations.

This is when I knew something had shifted in the marketing landscape....

After graduating from college, I built and sold an online greeting card company that did over $30 million in sales. Then I built Mixergy.com into a top business interview site, where I help entrepreneurs learn from people like Gary Vaynerchuk, Barbara Corcoran, & Joe Gebbia (founder of Airbnb).

For years I interviewed founders, and they kept telling me that email marketing is the most effective thing they do.

But the more I talk to them in private, the more they're admitting that it's getting harder to collect email addresses and build an audience. And harder to get people to open emails. And even harder to get real sales from email.

Have you noticed that, too?

I've seen the same thing with our marketing emails at Mixergy.

If messaging apps are how people prefer to communicate, can I use those apps to reach my audience? Would they open and click what I send? Would they buy?

So I tested it. And what I saw blew my mind...

I got 80% open and click rates.

Who the hell is getting 80%+ open rates in ​email​?!​ Pretty much no one, that's who. I thought maybe it was just my Mixergy audience. Maybe they're just a little bit crazy or advanced or different. 😉

So I started talking to other people who are using messaging apps to communicate with their people, and they're saying it's not at all unusual. 80% is high, but over 50% was not at all unusual.

The engagement rates are so high because marketers haven't saturated this channel.​ And because it's so quick to check Facebook Messenger, people just open it up to see what's there.

Compare that with the average email open rate of about 20% and click rates of 2-5%, according to MailChimp.

And I'm excited about this for another big reason...

Besides the killer open rates and conversions, this is the next big thing in marketing and sales.

Just like how email took over snail mail.

Right now, you can join me at the beginning of a movement, BEFORE your competition jumps on the bandwagon and saturates the market.

For me and my team, there's no going back. The opportunity in marketing with messaging is too big to ignore.

And not only does this get results...it's freaking fun to run these Messenger campaigns! It's magical to see what happens when you create a sequence, run it, and start hundreds of conversations with potential customers!

To do that, I'm introducing:

Bot Academy is a 5-week course that will teach you everything you need to know to create a successful marketing campaign with Messenger.

Bot Academy includes:

And, I've also put together a special bonus package:

These bonuses give you the tools, strategies, and coaching to become a successful bot creator, and even start your own agency, if that’s your goal.

But I also want to help you land clients. To do that, I’m offering:

However, there’s another big benefit to being certified...

I talk about bots all the time. And I’ve given presentations about them at conferences like Converted (Leadpages), Ontrapalooza, Fireside (the Canadian tech community), and Social Media Expo. So businesses and startups contact me to ask who they can hire to build a bot.

When that happens, I refer them to the certified people in my Bot Academy directory (that’s you). Just one client can easily mean $2,000...at minimum.

Total Bonus Value: $5,500+

But let's hear what Bot Academy graduates are saying… and SELLING!

Here are the answers to the most common questions I've been asked about Bot Academy.

Q: I don't use Facebook or messaging personally, so how can this really work?

A: That's okay. Because other people DO use it. The Facebook Messenger app has more than 1.3 billion monthly active users (not downloads, *active* users), so you'll be reaching a huge market.

And think about it like this...

When email was a new thing, lots of people said, "I never use email. Why not pick up a phone?" Now pretty much everyone uses email on a daily basis. The companies that jumped into it quickly seemed crazy at first, but they were able to lock in subscribers fast.

Q: Why Does Facebook Want Businesses To Use Chatbots?

A: Facebook is actively trying to get businesses to use chatbots because it keeps people on the Facebook platform. This means they WANT Messenger Bots to catch on!

It's actually CRITICAL to Facebook's business. They are running out of ad space on their main platforms and need a new place to serve ads, which they will eventually do with Messenger.

Feels good to know Facebook wants help you sell chatbots to businesses, right?

That's why they worked with PayPal to send receipts via Messenger. And enabled TechCrunch to send their articles via Messenger. And why they keep trumpeting all the possible ways companies can use Messenger instead of email.

Q: Do the end users like chatbots?

A: We've found that customers actually PREFER these messages over email in huge numbers, but only if they are written the right way. Check this out:

Mixergy Email Click Throughs: ~20% Mixergy Chatbot Click Throughs: 85% (that's INSANELY high for clicks)!!!

For one thing, the messages are shorter and easier to read than email. Also, it's a lot more interactive and fun, since you can add buttons, gifs, and more. And finally, readers can unsubscribe from anything in Facebook Messenger using one swipe.

Not only do we teach you best practices so you can avoid feeling spammy and intrusive, we'll show you how to create bots that people LOVE and even SHARE.

We would never promote practices that would annoy customers.

Q: What exactly is inside this course? What can I do with it?

A: This course will show you everything you need know to create a Messenger marketing agency. You can use what you learn to use Messenger to promote your clients' products, or your own. This means you can either use this knowledge to make your own chatbots on your own websites/business, or charge others to make chatbots for them.

And there's also the special bonus package:

Bonus #1: One free year of ManyChat marketing software, to create marketing automation chat bots that send scheduled emails (a $1,740 value).

Bonus #2: Six months of Botmock for free, which will help you design the flow for your bots (a $270 value).

Bonus #3: Six months of ShopMessage and a bonus training module on how to use it (a $197 value). With this training and software, you can help Shopify businesses recapture customers who’ve abandoned their shopping carts.

Bonus #4: My bot campaign template, which you can use with your clients. Swipe away. I’ve really tested and developed this campaign, and wouldn’t sell it on its own for less than $1,000--the minimum I’d charge just to setup a bot. But as a Bot Academy student, it’s all yours.

Bonus #5: Five group coaching call sessions during the course. These are so helpful that past students have asked me how they can continue joining the group calls. We've never let anyone leave the call without addressing their issue. We also bring in guest experts on these calls.

Bonus #6: Insider strategies from the top entrepreneurs in the world, via a six-month complimentary subscription to Mixergy Premium (a $294 value). This is the stuff top entrepreneurs only talk about behind closed doors, or in masterminds that cost up $50,000 just to get in the room.

Bonus #7: A listing as one of my certified bot consultants. Once you complete all the modules and have proven you can build high-quality bots, we’ll certify you. You’ll have instant credibility with clients. I also refer business owners to my certified bot builders. Just one client can easily mean $2,000...at minimum.

Basically, Bot Academy will take you from never having built a bot to building one that converts like crazy, for yourself or for paying clients. (Or hey, why not both?!)

Q: How much support do I get through the course?

A: There are recorded trainings and weekly live trainings with our bot experts.

And because I want to do everything I can to make sure every Bot Academy student is successful, I'm offering a special guarantee...Take 14 days. If you do the work you start struggling, falling behind, or even if you just start wondering if this is really for you, let's chat. If it's not a problem I can help you solve, and you can show us that you have done the action steps we outline after each module, I'll give you a full refund.

I proudly stand behind EVERYTHING I do, and Bot Academy is no exception. I'm confident if you spend the time to watch the videos and join the live calls (or watch the recordings), you will be able to build chatbots yourself and keep this valuable skill for life. When you join Bot Academy, I'm personally invested in your success.

— Andrew Warner

Your investment for Bot Academy will be $2,000.

That's a fantastic value, as so many of the Bot Academy students pay for the entire course from just one client!

In fact, they often pay for the course over-and-over from just one client!

Here's Mary's results from learning chatbots from us, then charging clients:

and she isn't alone at all!

We teach our students how to charge a minimum of $1,000 for the setup fee alone, and then there are the ongoing monthly maintenance fees.

Now if you're thinking, “But Andrew, I don't want to build bots for clients. Is this course still right for me?”

Well, take whatever your annual revenue is from email marketing and multiply it by four. Because with Messenger campaigns, we've seen that you can get four times the open rates you're getting in email. As long as your conversion rate stays the same (and I bet we can even get it higher with bots), you could multiply your revenue significantly.

That's the potential with bot campaigns.

So...that's the ROI you'll get from Bot Academy.

And then you're also getting a bonus package (total value of $5,500+). And yet even with the bonus package and the revenue you'll make from building bots... You won't pay even $10,000 for Bot Academy...

Or $5,000...

In fact, right now, Bot Academy is open for enrollment for just $2,000.

Land just one client, and you'll make your money back. Every client you get thereafter is straight ROI. And remember, there's a 14-day guarantee, so you can try it out risk-free.

This is the very best price I ever plan to offer for Bot Academy.

(And yep, there's a payment plan. Just click the button below for the details...)

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